Online Travel Agents and other Distribution Channels
OTA’s are online travel agencies or 3rd party companies whose websites allow consumers to book travel related services such as accommodation, flights, packages or car hire.
These online channels have become an important element in the revenue management and marketing mix of hotels, lodges and guesthouses and provide a valuable means of distributing rates and availability. OTA’s also assist to increase and enhance marketing efforts and sales revenues.
We set up, manage and monitor your profile on leading OTA’s, whether you already have established relationships with OTA’s or need assistance with the set up and integration. We can assist you and advise the best distribution channels for your property.
Our OTA Management includes:
- Audit of existing listings
- Channel Manager set up
- Facilitate contracts with OTA’s
- Optimize your channel/distribution mix to increase your revenue and occupancy
- Continuous assessment of platforms and loading of specials to stimulate sales and improve channel rankings & performance.
- Continuous research and assessment of industry promotions, trends and offerings to ensure our clients are inline and make proactive suggestions.
- Quarterly content review (images, rates, content)